Serious Games and Virtual Worlds Research Group (SGARG)
The SGARG current main areas of application are in the business and military sectors but there is also much interest in their use in the education sector, especially primary and secondary education.
The SGARG works along side Coventry University's Serious Games Institute and aims to promote serious games research, development, deployment and evaluation within the University. It was established in June 2007.
http://www.coventry.ac.uk/researchnet/d/440